fastmarkit — our work

Challenge

Wanted to increase organic rankings, overall website traffic, and app downloads while establishing a clear digital marketing roadmap to foster sales objectives.

What we did

Implemented SEO, SEM, advertising, email marketing, content marketing.
Handled roll out of mobile app platform.
Optimized landing pages to drive downloads and signups.
Mobile app advertising.

Results

Within the first month, we generated 100K app downloads and have consistently seen 50K signups per month.

Challenge

Needed a full inbound marketing strategy to generate demand and qualified leads, and provide strategic guidance on marketing operations.

What we did

Implemented SEM, digital advertising, web and graphical design, content marketing, and email marketing.
Ensured conversion tracking was set up and landing pages are optimized to drive highest conversions for the lowest cost.
Developed lead scoring methodologies to foster automated workflows to qualify MQLs into SQLs.

Results

Within first month, we had over 100 qualified leads per week; increased organic traffic by 54%; decreased CPA by 5x.

Challenge

Needed landing page development, content generation, and email outreach to help drive sales qualified leads.

What we did

Designed and tested multiple landing pages to maximize conversion rates.
Wrote and published industry-specific content for targeted verticals.
Executed complex email automation workflows by segment to qualify existing contacts.
Managed social and paid networks to send targeted traffic to landing pages.

Results

Produced over 1,500 marketing qualified leads with a sales qualification rate over 50%.

Challenge

Needed a new website and marketing push to launch new product using a crowdfunding approach.

What we did

Developed and optimized new website.
Created and executed email list building contest to build awareness prior to product launch.
Designed and managed paid ad campaigns on display networks and social media channels.
Established robust reporting and analytics to identify key audiences.

Results

Grew pre-order email list to over 10,000 contacts and managed to collect over $1M from crowdfunding.

Challenge

Needed a new website, content generation, and signups to IR Consortium event.

What we did

Developed and optimized new website.
Executed email marketing strategy, segmentation and personalization by buyer personas for event updates.
Implemented social, and paid avenues to drive signups for the event.
Wrote and published content.